Rawda روضة
A bilingual identity and editorial system built to read equally in both scripts.
- Brand Design
- Art Direction
- Editorial
- Figma
- Adobe Illustrator

Working with Rawda روضة, we built the brand.
The first fortnight went on narrowing rather than producing — what the thing is for, who has to maintain it, and which of the obvious ideas were only obvious. Everything after that was faster for it, and the parts we cut never got far enough to be expensive.











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